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Established in 1917 in Japan, Tsubakimoto Chain Company has been a global leader in manufacturing roller chains since 1923. With a presence in over 70 countries and annual sales exceeding $700 million, Tsubaki chain is renowned for its quality and reliability. In 1971, U.S. Tsubaki, a subsidiary of Tsubakimoto Chain Company, was founded to serve the American market. To enhance sales interactions and streamline customer engagement, Office Interactive partnered with U.S. Tsubaki to develop a cutting-edge mobile app platform for iOS and Android devices.

Project Overview:

Office Interactive collaborated closely with U.S. Tsubaki to conceive and implement a custom mobile app platform designed to empower the salesforce with intuitive tools and resources for enhanced customer interactions. By leveraging innovative technology and user-centric design principles, the mobile app platform revolutionizes the way U.S. Tsubaki engages with its customers and showcases its products and services.

Key Features Developed:

Business Analysis and Interactive Prototyping: Thorough business analysis and interactive prototyping sessions facilitated a deep understanding of U.S. Tsubaki’s sales processes and customer needs, informing the development of the mobile app platform.

UI/UX Design: The mobile app platform boasts a sleek and intuitive user interface (UI), coupled with a seamless user experience (UX) that simplifies navigation and enhances user engagement.

Interactive Product Catalog: A dynamic and interactive product catalog showcases U.S. Tsubaki’s extensive range of offerings, enabling sales representatives to effectively showcase products and educate customers on their features and benefits.

Location-Based Rep for Clients: Utilizing geolocation technology, the mobile app platform provides sales representatives with real-time access to client information and preferences based on their location, facilitating personalized and targeted interactions.

Product Part Picture Identification System: An innovative picture identification system enables sales representatives to quickly and accurately identify product parts, streamlining the ordering process and enhancing customer satisfaction.