courses

Adaptive Learning

The world of digital marketing is in constant change. What may be considered a good tactic today could end up hurting your reputation tomorrow.

Lead U gives members access to on-going training in a collaborative environment using powerful software - all designed to help you lead.

We believe in Adaptive learning - which is about putting what you learn into action at your own pace! 


Quick facts

There are four 90-minute classes held each month on Wednesdays from 6:30 to 8 PM (EST).  These instructor led classes are held both online and in NYC.  You can sign up for a 6-month, 3-month, or 1-month membership. Members become "Certified Full Stack Marketer" after 3-months.  View a full list of courses below.

Perks

Members get invited to monthly lifestyle and networking sessions. Members also get a 6-month subscription to the Office Interactive marketing automation platform ($2400 value).


MARKETING AUTOMATION          

There is a large demand for marketing automation skills. Be at the forefront of your field, and gain the skills needed to become a marketing automation manager. 

Marketers Code

Coding isn’t as hard as you may think. Digital marketers need essential coding skills in today’s marketing landscape. Most coders will tell you that the best way to learn is by doing and with a supportive peer community.

BIG DATA        

CMOs are already starting to spend more on IT than CIOs, and marketing is now Big Data. Learn how to query and manipulate large datasets using industry tools like R.

CONTENT 

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Marketing starts with content, and content is more than words — it’s words that embody your organization’s character, personality, and unique value propositions. Content creation is an art form that is subjective. However, its engagement can be tracked to measure success.

DESIGN 

The Design Track is comprised of courses that helps you create interactive design elements to offer the best user experience and convert anonymous visitors to leads and clients. 


AD 

Ads don’t have to be a dirty marketing tactic. The simple truth is your brand needs visibility. To scale your visibility you need to use the right ad platform, while targeting the right audience.