UX/UI Design

UX/UI Design

UX design refers to User experience design and UI design stands for User Interface Design. Both UX and UI design are crucial elements of a product and work in close proximity. But the roles performed by both UI and UX individually refer to very different aspects of the product development process.

User Interface Design

User interface design or user interface engineering is a design that is used by machines and software to obtain a user interface. Such is the case with computers, home appliances, mobile devices and other electronic devices that fall under this category. The end goal of every user interface design is to offer the user with a simplified and efficient interaction. The core elements of a good user interface are also influenced by graphic design and typography that supports usability and performs certain interactions to promote the aesthetic appeal of the design.

User interfaces are considered as the access points where the users acquire a sense of connectivity with the design. UI design is divided into three formats which are:

  • Graphical User Interface – In this user interface, the user interacts on digital control panels using visual representations. One such example is the computer desktop.
  • Voice Controlled Interface – Users use their voices to interact with such UI. Siri on the iPhone and Alexa on amazon devices are the perfect examples of VUIs
  • Gesture-Based Interfaces – Gesture-based interfaces are UI designs where users possess an engagement with 3D designs through body movements.

It has been recorded by TechCrunch that around 79% of mobile users are bound to try an app for a second time if the user experience is anything less than optimal. But this number will plunge drastically to 16% after users try the app a third time.

User Experience Design

UX design or user experience design is the improvement that was made to UI. It encloses every interaction of a user which could be positive, negative or neutral with a particular service or product. This does not merely mean a digital experience.

UX design is a process that most design teams use to provide the customer with a relevant and meaningful experience with the product. This involves the task of acquiring and merging the product also highlighting core aspects like branding, design and functionalities.

UX design is a multi-disciplinary that is divided into four main disciplines

  • Experience Strategy (ExS)
  • Interaction Design (IxD)
  • User Research (UR)
  • Information Architecture (IA)


A prototype is an early sample or release of a product that aims at testing the process or concept that is specific to the product. The term prototyping is used in a variety of conditions including designs, semantics, software programming and electronics.

Prototyping helps the user to refine and validate the design so that the brand can release the right product according to the requirements of the target audience. It is indeed a very essential part of UX design that usually comes into force after the initial brainstorming of ideas.

Designers always draft out a simple experimental model of the product that is proposed by the client to develop a scope for feedback from the client imposing the changes required from their end

Low Fidelity Prototypes

Lo-fi refers to the paper prototypes that need to be refined throughout the whole prototyping process. Amendments to the design can be made without much of a hassle during the low fidelity stage. This is the initial stage that focuses mainly on the protocols involved in the usage of the system rather than the final look itself. This stage provides the designers and developers a chance to refine the process or the plan based on the user’s feedback.

Medium Fidelity Prototypes

Medium- fi is that prototype that involves the creation of products using practical functionalities that are entirely based on the storyboard and the user's scenario. The medium-fidelity prototype is considered the best to use during the intermediate stages of product development that acts as a bridge between the initial Low Fidelity Prototype and the High Fidelity Prototype.

High Fidelity Prototype

The high fidelity prototype is often mistaken for the final product. This prototype is the closest to what the actual finished product would look like. Hi-fi prototype provides the user with a near realistic experience of the final product and its core functionalities.

Database Development

Database Development process is one of the most essential aspects of database engineering. A database system is an important component of a large enterprise called an information system

Database Development is a process that involves designing, implementation and maintenance of a database system that meets the strategic or operational needs of any organization to attain improved customer support and satisfaction and an increase in productivity management.

The database creates a long-term memory in the information system. This information system is the larger environment that surrounds the database and provides all information concerning people, input data, output data, software, hardware etc.